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Tread Lightly! Releases First Geocoin

For more information contact:
Monica Clay
Tread Lightly!
800-966-9900

The nonprofit organization Tread Lightly! announced the launch of the first Tread Lightly! geocoin.  The design resembles a Jeep® vehicle and is available in five colors in very limited quantities.

A geocoin is a metal coin minted for use in geocaching.  The coins can be collected, traded, or placed in geocaches to be found by others.

Tread Lightly! promotes outdoor ethics, and was one of the first organizations to create a series of quick tips to help geocachers minimize their impact on the environment.

Each Tread Lightly! geocoin is trackable on geocaching.com using the unique number on the Jeep’s license plate.  Coins can be purchased for a limited time from the Tread Lightly! online store while supplies last at www.treadlightly.org.

The coins were designed and donated by aetoys.com.

Tread Lightly!, Inc. is a national nonprofit organization with a mission to proactively protect recreation access and opportunities in the outdoors through education and stewardship initiatives.  Tread Lightly! is the nation’s signature ethics message for outdoor enthusiasts that use motorized vehicles. The organization also offers unique training and restoration programs strategically designed to instill an ethic of responsibility in a wide variety of outdoor enthusiasts and the industries that serve them.