01 Oct Tread Lightly! announces two new Program Managers to grow national impact

CENTERVILLE, UT. (Oct 1, 2021)— Tread Lightly!, a U.S.-based nonprofit dedicated to promoting responsible outdoor recreation through stewardship and educational programs today announced the addition of two new Program Managers to represent the Pacific Northwest and Southeast regions of the U.S.
Throughout 2021, members of the Tread Lightly! team have relocated to grow impact in new regions across the country. Anna Baklund and Lowell Eckart are the newest members of the Tread Lightly! team to continue this effort.
Baklund, a dirt bike and dual sport enthusiast with many years of program management experience, will represent Tread Lightly! in Oregon and Washington state. Along with her passion for off-roading, Baklund also is a longtime volunteer for state and federal lands projects to improve and protect off-road trail access, creating relationships with local enthusiasts and land managers across the west. 
Eckart, a former Performance Tire Development Manager for BFGoodrich Tires, will lead education and stewardship efforts in the Southeastern US region. Eckart brings a wealth of automotive industry knowledge and has a passion for off-roading and protecting access.
“The addition of Anna and Lowell will not only help us expand our reach across the country, but both bring their unique expertise of the off-road world,” said Matt Caldwell, Tread Lightly! Executive Director. “We are thrilled to grow the team and bring our mission to these areas in a more robust, meaningful way.
To learn more about the Tread Lightly! team visit www.treadlightly.org.

About Tread Lightly!
Tread Lightly! is a national nonprofit organization with a mission to promote responsible recreation through stewardship programs and ethics education. Tread Lightly!’s educational message, along with its unique training and restoration initiatives are strategically designed to instill an ethic of responsibility in outdoor enthusiasts and the industries that serve them. The program is long-term in scope with a goal to balance the needs of the people who enjoy outdoor recreation with our need to maintain a healthy environment. Tread Lightly!’s award-winning materials, programs and services are solutions to some of the nation’s most pressing recreation issues. Individuals and businesses can commit to Tread Lightly! and protect outdoor access by becoming a member at www.treadlightly.org.

For more information contact:
Jerrica Archibald
jerrica@treadlightly.org
801-627-0077