13 Apr Tread Lightly! and HCF Motorsports Announce Upcoming Jeep Giveaway Fundraiser

NORTH SALT LAKE, UT. (Apr 13, 2022)— Tread Lightly!, a national nonprofit organization responsible for promoting responsible recreation, today announced a collaboration with HCF Motorsports, on the launch of a 2021 Jeep Wrangler JLU giveaway fundraiser in support of Tread Lightly!’s mission to protect off-road access through stewardship and education.

HCF Motorsports is owned and operated by one of the nation’s leading female OHV drivers, Hollie Fowler, and serves as a one-stop-shop for offroad lifestyle merchandise and content about the vehicles built and maintained by Hollie and her husband Walter.

“We’re overwhelmed with gratitude for both the donation of this vehicle, but also the incredible amount of time donated by the HCF Motorsports team and their industry friends and partners,” said Matt Caldwell, Executive Director of Tread Lightly!. “Thank you to everyone who has stepped up in such a big way to support Tread Lightly! and the future of off-road access.”

Hollie worked alongside friends Ian Johnson of Big Tire Garage, and the team at System 7 Offroad Custom Garage to build this dream Jeep with product support from industry partners such as BFGoodrich Tires, Artec Industries, KMC Wheels, Factor 55, onX Offroad, Hepta Mfg., Warn Industries, RPM Steering, Optima Batteries, Stinger Offroad, Power Tank, Bestop, PRP Seats, KC Hilites, R1 Concepts, Rock Monster USA, Balljoint Eliminators, Radflo Suspension Technology, and Tom Woods Drive Custom Shafts.

“We’re very grateful to every partner who has donated time and products to support Tread Lightly! and this build,” said HCF Motorsports President Hollie Fowler. “It’s a testament to the entire offroad industry that so many amazing companies would come together to support the enthusiasts across the country by raising money that will directly fund programs that protect off-road trail access and promote public land stewardship.”

The Jeep, valued at $77,000, will be taken on tour during the length of the giveaway and be taken to several off-road events throughout the country, beginning at Easter Jeep Safari in Moab, Utah. The vehicle will also be displayed at the following events:

• April 13: Easter Jeep Safari Moab4x4 Expo
• April 14-15: Easter Jeep Safari Red Rock 4-Wheelers Vendor Show
• June 11-12: Bantam Heritage Jeep Festival
• June 17-19: Anthracite Offroad Adventure Area with Ultimate 4×4 Field Trip
• July 15-17: Black Mountain Outdoor Adventure Area with Ultimate 4×4 Field Trip
• July 29-31: Windrock Park with Ultimate 4×4 Field Trip
• August 26-28: Smoky Mountain Jeep Invasion
• September 16-18: Wolf Caves with Ultimate 4×4 Field Trip
• September 23-25: Palo Duro Challenge
• October 3-8: Trail Hero
  
  “I’m very excited to launch this giveaway and support an organization that will support the off-road community as a whole,” said Ian Johnson. “Knowing Hollie, I expected this giveaway Jeep wouldn’t be a typical build and when she asked for my help, I was more than happy to lend both my expertise and shop space here at the Big Tire Garage. I know Hollie wanted this vehicle to be as close to the MischiefMaker as you can get but still have its own presence, and I think she achieved that goal. I’m proud to be involved in this project and help create someone’s dream rig.”

To learn more about the Jeep Giveaway, including Mischief Maker tour dates, go to treadlightly.org/JeepGiveaway.

About Tread Lightly!
Tread Lightly! is a national nonprofit organization with a mission to promote responsible recreation through stewardship programs and ethics education. Tread Lightly!’s educational message, along with its unique training and restoration initiatives are strategically designed to instill an ethic of responsibility in outdoor enthusiasts and the industries that serve them. The program is long-term in scope with a goal to balance the needs of the people who enjoy outdoor recreation with our need to maintain a healthy environment. Tread Lightly!’s award-winning materials, programs and services are solutions to some of the nation’s most pressing recreation issues. Individuals and businesses can commit to Tread Lightly! and protect outdoor access by becoming a member at www.treadlightly.org.

About HCF Motorsports
HCF Motorsports is a Utah-based off-road lifestyle brand created to help encourage all drivers to explore the unique confidence, capability and community that can only be experienced while exploring the many public and private roads ‘less traveled.’ The company serves as the personal brand for Hollie C. Fowler, offroad enthusiast and advocate for all women looking to find their niche within the offroad community, whether it be as a 1driver, mechanic, fabricator or weekend warrior. For more information, please visit www.hcfmotorsports.com.

For more information contact:
Jerrica Archibald
jerrica@treadlightly.org
801-627-0077