04 Apr Tread Lightly! Announces 2023 BFGoodrich® Tires Outstanding Trails Program

NORTH SALT LAKE, UT. (Apr 4, 2023)— Tread Lightly!, a U.S.-based nonprofit dedicated to promoting responsible outdoor recreation through stewardship and educational programs, is announcing its third year awarding the BFGoodrich^® Tires Outstanding Trails Program grants.

Each year, the Outstanding Trails Program provides opportunities for off-roading clubs across the United States to nominate trails to receive grants for education and conservation. The first year Tread Lightly! awarded grants on behalf of BFGoodrich Tires was in 2021. To date, the awards have supported off-road trails across the U.S.

“BFGoodrich is committed to protecting outdoor recreation so that future generations can enjoy activities for years to come, so we’re thrilled to celebrate the third year of the BFGoodrich Outstanding Trails grants with Tread Lightly!,” said Harold Phillips, global general manager for BFGoodrich Tires and Tread Lightly! board chairman. “The impact of these projects have improved off-road trails across the country and we look forward to continuing to grow this impact and helping the Tread Lightly! mission to Protect the Adventure.”

Since 2006, BFGoodrich has awarded more than $245,000 in grants to support organizations dedicated to conserving off-road trails. Past grant recipients have installed educational signage, improved infrastructure and repaired local off-roading trails. 

“Thank you to BFGoodrich Tires for continuing to support the motorized recreation community by funding the Outstanding Trails program in 2023,” said Matt Caldwell, Tread Lightly! executive director. “We encourage enthusiasts across the country to apply for these funds and look forward to accomplishing more great work to improve public lands and off-road trails.”

Clubs are required to be active, supporting members of Tread Lightly! to be eligible to apply for funding. To learn more about Tread Lightly! and apply for funding, visit treadlightly.org. For more information on BFGoodrich Tires, visit bfgoodrichtires.com.

About Tread Lightly!
Tread Lightly! is a national nonprofit organization with a mission to promote responsible recreation through stewardship programs and ethics education. Tread Lightly!’s educational message, along with its unique training and restoration initiatives are strategically designed to instill an ethic of responsibility in outdoor enthusiasts and the industries that serve them. The program is long-term in scope with a goal to balance the needs of the people who enjoy outdoor recreation with our need to maintain a healthy environment. Tread Lightly!’s award-winning materials, programs and services are solutions to some of the nation’s most pressing recreation issues. Individuals and businesses can commit to Tread Lightly! and protect outdoor access by becoming a member at www.treadlightly.org.

About BFGoodrich
BFGoodrich Tires is dedicated to providing high performance tires for those who have a passion for driving in virtually any environment. Combining technical expertise with 50 years of motorsports experience, BFGoodrich delivers tires for a full range of driving experiences from ultra-high performance street to off-road terrain with one common theme – extreme performance. Come upgrade your performance with BFGoodrich and see where our tires can take you at www.BFGoodrichTires.com, www.BFGoodrichRacing.com, as well as on Facebook, Twitter and Instagram at @BFGoodrichTires.

For more information on Tread Lightly!, contact:
Jerrica Archibald
jerrica@treadlightly.org
801-627-0077

For more information on BFGoodrich Tires, contact:
Jessica Pickens
Jessica.pickens@michelin.com