13 Apr Tread Lightly! announces Armorlite as its newest Official Partner

NORTH SALT LAKE, UT. (Apr 13, 2023)— Tread Lightly!, a U.S.-based nonprofit dedicated to promoting responsible outdoor recreation through stewardship and educational programs, announced Armorlite as its newest Official Partner.

As an Official Partner of Tread Lightly!, Armorlite will support Tread Lightly!’s mission to protect off-road trail access and public lands through stewardship projects and responsible recreation education.

“Thank you to Armorlite for supporting Tread Lightly!’s mission and promoting responsible recreation,” said Matt Caldwell, Executive Director of Tread Lightly!. “With their help, we can continue to keep our work of public lands stewardship and responsible riding education.”

Armorlite is a complete replacement flooring system for Jeep Wrangler and Gladiator models, which provides maximum durability, easy cleanability, optimal traction, scratch & mar resistance, cabin heat & sound management, and features a proprietary built-in water channeling and drainage system. Additional makes and models are currently under development.

“Since its inception, the Armorlite team has worked side-by-side with the 4×4 community to create a product that works for them,” said Kail Withers, Aftermarket Product and Business Development Manager, Armorlite. “We as a company have a personal stake in trail conservation and responsible off-roading to protect the places we like to ride and that our customers care about.”
For more information on Armorlite, visit www.goarmorlite.com. To learn more about Tread Lightly! Visit www.treadlightly.org.

About Tread Lightly!
Tread Lightly! Is a national nonprofit organization with a mission to promote responsible recreation through stewardship programs and ethics education. Tread Lightly!’s educational message, along with its unique training and restoration initiatives are strategically designed to instill an ethic of responsibility in outdoor enthusiasts and the industries that serve them. The program is long-term in scope with a goal to balance the needs of the people who enjoy outdoor recreation with our need to maintain a healthy environment. Tread Lightly!’s award-winning materials, programs and services are solutions to some of the nation’s most pressing recreation issues. Individuals and businesses can commit to Tread Lightly! and protect outdoor access by becoming a member at www.treadlightly.org.

About Armorlite
Armorlite is a complete replacement flooring system for Jeep Wrangler and Gladiator models. Armorlite provides maximum durability, easy cleanability, optimal traction, scratch & mar resistance, cabin heat & sound management, and features a proprietary built-in water channeling and drainage system. Manufactured in Old Fort, NC, Armorlite was developed on the trail after gathering feedback from wheelers and trail guides, to endure the harsh environment of off-road and overlanding. Armorlite is a product of Auria Aftermarket, LLC, a global Tier-1 supplier of automotive flooring, acoustics and fiber-based systems with more than a century of automotive flooring expertise.

For more information contact:
Jerrica Archibald
jerrica@treadlightly.org
801-627-0077